WeDoCRM Partners with MoneySuperMarket to Bolster CRM
WeDoCRM, the insourced CRM agency, has officially partnered with leading price comparison site MoneySuperMarket.com to support and strengthen their in-house CRM team’s day-to-day CRM operations.
As part of the partnership, WeDoCRM’s CRM consultants work directly alongside MoneySuperMarket’s internal team – providing hands-on support across multi-channel campaign execution, MarTech optimisation, customer lifecycle journeys, and content marketing.
“MoneySuperMarket is an influential household name, so we’re incredibly proud and humbled that their CRM team has chosen to partner with us and experience our ‘insourced model’ first hand.”
– Matthew Watson, Founder & CEO of WeDoCRM
Our CRM support will include:
- Support with the maintenance and upkeep of Braze, including the optimisation of current processes and functionality to improve efficiency and output.
- Email campaign creation, including email creation using HTML and CSS.
- Creation of new end-to-end customer journey automations, as well as development and optimisation of existing ones.
- In-app push notification creation and deployment as part of multi-channel testing.
- Content generation, including copy, images, and graphics.
- Monitoring of APIs and connections.
A quick history of MoneySuperMarket.com
Founded in 1993 by Simon Nixon, MoneySuperMarket.com has become a household name as price comparison business. Each year, millions of customers compare financial services in one place, including car, home, travel, credit cards, and mortgages.
They’ve also built a reputation for their TV ads, including the recent MoneySuperSeven series, featuring the one-and-only Dame Judi Dench as the squad leader.
Why CRM agencies like WeDoCRM support household brands
Even well-resourced internal CRM teams benefit from specialist agency support – particularly during periods of platform optimisation, campaign scaling, or when additional hands-on capacity is needed without a lengthy hiring process.
WeDoCRM’s insourced model is designed specifically for this: consultants integrate directly into the client’s existing tools and workflows (Slack, Teams, project boards), functioning as embedded team members rather than a separate outsourced unit.
Looking for CRM support?
Drop us an email, phone call or use our simple contact form and let’s discuss how WeDoCRM can support you get the most out of CRM.
We look forward to hearing from you!
Frequently Asked Questions
What does WeDoCRM do for MoneySuperMarket?
WeDoCRM supports MoneySuperMarket’s internal CRM team with day-to-day operations, including Braze platform management, email campaign builds, customer journey automation, push notifications, content creation, and API monitoring.
What is an “insourced” CRM agency?
An insourced CRM agency embeds its consultants directly into a client’s existing team and workflow, working as an extension of the in-house team rather than operating separately as an external vendor. WeDoCRM specialises in this model.
How can my business get CRM support like MoneySuperMarket?
Businesses looking for hands-on CRM support can book a discovery call with WeDoCRM to discuss how the insourced model could support their CRM team’s day-to-day operations.
Why would a large company like MoneySuperMarket need external CRM support?
Even well-staffed internal CRM teams often need extra hands-on capacity during busy periods, platform migrations, or campaign scaling – without the time and cost of hiring permanently. Insourced support gives teams flexible, embedded expertise exactly when it’s needed.
