$194 Million on PPC, but Who Actually Owns the Data?
A courtroom drama involving a global agency giant, a whistleblower, and some eye-watering ad spend figures has just given the marketing world a peek behind
Email Marketing Trends: AI-Powered Inbox
The inbox has become a battleground. It looks nothing like it did just a few years ago; it really has had its most dramatic transformation
Travel CRM Marketing: Turning Winter Browsers into Bookers
December through to around March… It’s cold, it’s dark, and without the manufactured “most depressing day of the year” coming and going (January Blue Monday,
What Self-Driving Cars Can Teach Us About AI and CRM
What Self-Driving Cars Can Teach Us About AI and CRM Self-driving / driverless cars are no longer just a tech demo or a sci-fi daydream;
Agentic AI in Marketing and CRM Explained
Agentic AI in Marketing and CRM Explained AI, AI and AI, yes, we know – another AI article. We can hear your collective groan from
Holiday CRM Insights for Personalised Marketing
Using Festive Data to Power Personalised Marketing Holiday seasons… are intense. For eCommerce directors and marketing teams, they are the most high-pressure periods of the
Top 6 CRM Trends for 2026
CRM Trends for 2026: From Smart to Autonomous, From Predictive to Proactive Last year, we explored how CRM was getting smarter with AI, automation, and
The Winning Formula: CRM and Marketing for Sports Organisations
The Winning Formula: CRM and Marketing for Sports Organisations The sports world is absolutely booming. Thanks to streaming, social media, and global leagues, more people
WeDoCRM 2025: A Year of Growth, Wins & Big Milestones
As 2025 comes to a close, it’s impossible not to reflect on what has been one of the most exciting, transformative years in WeDoCRM’s journey
How to Win Back Customers this Christmas
The festive season brings so much pressure on e-commerce directors and marketing teams to convert as many transactions as humanly possible before Santa has his
